Shanghai's Style Vanguards: How Local Women Are Redefining Global Beauty Standards Shanghai Beauty Economy 2025• Market value: ¥92 billion• 6,500+ professional beauty livestreamers • 48 local cosmetics brands with global presence• 72% of luxury campaigns feature Shanghai influencers• 22 original fashion weeks annually
Shanghai Style Icons: How the City's Modern Women Are Redefining Chinese Femininity The neon-lit streets of Shanghai tell a story of evolving femininity. Here, where East meets West, a new generation of women is rewriting the rules of beauty, business and cultural identity - one perfectly curated Instagram post at a time.The Digit